What you're actually paying for
Your Front Door page. Everything included.
Not a template with your name swapped in. A real page, built for your business, your brand and your service area, designed around published research on how people actually search, trust and decide.
How people actually find you now
Search isn't just a Google box anymore. Your Front Door page is built to work across all three.
Google Search
When someone nearby searches “commercial cleaning near me” or “vent cleaning [your city],” your page is built to show up, not just your homepage link buried in results.
Google Maps / Business Profile
Your Front Door page is the destination your Google Business Profile points to: one clear page instead of a generic contact form.
AI assistants and voice search
ChatGPT, Google's AI Overviews and voice assistants increasingly answer “who does this near me” by reading structured, plainly-worded pages. Yours is built in that format from day one.
What's on your page
- Your own page on AboveEyeLevelCleaning.com, under your business name and logo
- Your service area, services offered, and hours
- The AELC Certified badge and a link to what it means
- Before-and-after photos as you send them
- A Questions, Answered section written for how people actually ask out loud
- Structured data (schema markup) so search engines and AI assistants read your page correctly
- Call, text and request-a-quote buttons built in
- Listed in the AELC provider directory and ZIP/postal-code search
Not guesswork
Backed by real research
Every page we build leans on published, peer-reviewed work in usability and behavior science, not a hunch about what looks nice.
Jakob Nielsen
Usability Engineering
Applied to: letting people explore instead of reading a wall of text
Nielsen's “user control and freedom” heuristic found people trust and engage more with something they can direct themselves. It's why your page can include an interactive room and a quick self-test instead of only paragraphs.
Source: Wikipedia →Daniel Kahneman
Cognitive Psychology — Nobel Laureate, Economics, 2002
Applied to: before-and-after photos and the certification badge
Kahneman's Nobel-winning work found that familiarity lowers perceived risk. A building owner who has already seen real before-and-after photos and a recognized badge is closer to calling than one who's only seen a name and a phone number.
Source: Wikipedia →Robert Cialdini
Psychology, Arizona State University
Applied to: the free 60-second LOOK UP. test
Cialdini's research on reciprocity found that people who receive something useful first feel a genuine pull to act. A free self-test gives value before asking for a call, which converts differently than a plain “Contact us” form.
Source: Wikipedia →BJ Fogg
Behavior Science, Stanford
Applied to: the tap-to-call button and clear next step
Fogg's Behavior Model holds that action needs motivation, ability and a prompt at the same moment. Your page supplies the motivation (what they just learned), removes the difficulty (one tap to call), and gives a clear prompt.
Source: Wikipedia →George Miller
Cognitive Psychology
Applied to: services grouped into clear categories
Miller's classic research found people reliably hold only about seven items in mind before performance drops. Your services are grouped into a handful of clear categories instead of one long list.
Source: Wikipedia →Sheena Iyengar
Choice Psychology, Columbia
Applied to: one simple price, not a menu of options
Iyengar's research on choice overload found too many options increases the effort of deciding, and effort is what makes someone leave instead of choosing. That's part of why AELC membership is one price, not a confusing tier chart.
Source: Wikipedia →Paul Ekman
Psychology, Emotion Research
Applied to: real photos of real work, not stock images
Ekman's research on authenticity found people are remarkably good at unconsciously telling real from staged. Real before-and-after photos of your actual jobs read as trustworthy in a way stock photos can't fake.
Source: Wikipedia →Robert Bjork
Cognitive Psychology, UCLA
Applied to: the interactive LOOK UP. room and self-test
Bjork's research on “desirable difficulties” found that actively exploring something builds stronger understanding than being told about it. A visitor who taps through the interactive room remembers more than one who reads a paragraph.
Source: Wikipedia →Inquiries: yours, free
Whatever calls or requests come through your Front Door page are yours, with no per-lead fee. AELC is a marketing and training company, not a lead-selling service, and does not guarantee any number of inquiries, jobs or income.
Upgrades, never required
A custom-designed page, a custom video shoot, and additional service areas are available whenever you're ready. Your base membership works without any of them.
Limited listing spots
AELC limits how many providers are listed per area so members aren't competing against each other for the same local searches. Spots fill as providers join; applying earlier means more room in your area.
Questions, answered
What exactly do I get for $179 a month?
Your own Front Door page, built for your business and your service area, with structured data for search engines and AI assistants, the AELC Certified badge, training, and the members-only Quote Builder. The $79 one-time setup covers building the page and your training access; there's no setup fee on the annual plan.
Is this guesswork, or based on something real?
The page design uses published, peer-reviewed research in usability, psychology and behavior science, the same way national brands build pages that convert. See the research above.
Do I need to understand SEO, GEO or AEO myself?
No. Those are just different ways people and machines now find businesses: regular search, Google Maps, and AI assistants. AELC builds your page to work across all three. You run your cleaning business; AELC runs the page.
What happens to inquiries that come in?
Whatever calls or requests come through your page are yours, free, with no per-lead fee. AELC is a marketing and training company and does not guarantee any number of inquiries, jobs or income.
Can I upgrade later?
Yes. A custom-designed page, a custom video shoot, and additional service areas are available as one-time or optional add-ons, never required.
Why limit listing spots per area?
AELC limits how many providers are listed per area so members aren't competing against each other for the same local searches. Spots are filled as providers join, so applying earlier means more room in your area.
AELC for Pros
You already clean the building. Now add everything above eye level.
The method, the brand, your own provider page and the tools to quote and keep recurring accounts.